Hallo is a first-rate language learning app leveraging social learning and cultural immersion to help people become fluent.
Deemed 'the future of language learning' by Forbes, the app provides learners with opportunities to join live English classes and practice speaking with certified English teachers and other students.
Since it operates in the fragmented language-learning, education, and edtech industries, Hallo sought to prop up its position as an emerging leader.
Yet, Hallo was frustrated at the industry's lack of quality conferences, struggling to find events where to form new partnerships and connections.
Recognizing that gap, Hallo decided to create an unprecedented event: the Language Summit.
Hallo devised The Language Summit based on three pillars:
However, Hallo didn't want the Language Summit to be 'just like any other conference'. They planned to put together an event that genuinely engaged attendees beyond passively watching.
So, they looked for a platform that would produce a visually captivating and engaging user experience. Importantly, Hallo also researched platforms effectively promoting connections and facilitating deals for partners.
After weighing platform features and customer support, Hallo hosted the Language Summit on InEvent.
They would not regret it, as the event doubled the average attendance rate of webinars and outperformed other online conferences in the industry.
InEvent helped us compete with well-established conferences in the industry.Ashley Whitesides
Language Summit Director
